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2015

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05

Asked Shennong to keep out the cold winter

Author:


Abstract:

From December 28 to 30, 2014, the "Symposium on Core Customers of Cotton Division" was held in Shennongjia as scheduled. This meeting is attended by long-term cooperative and loyal customers.

 

Ask Shennong  To keep out the cold winter

---------Documentary of Core Customer Symposium of Cotton Division

 

 

   From December 28 to 30, 2014, the "Symposium on Core Customers of Cotton Division" was held in Shennongjia as scheduled. This meeting is attended by long-term cooperative and loyal customers.

  The purpose of this meeting is to recognize2013/14Excellent dealers; the second is to listen to the analysis and insights of elite dealers on the situation, and introduce accurate and targeted marketing policies.

First of all, Xia Shijie, general manager of the Cotton Division, gave a keynote speech, detailing the work done by the Cotton Division since its establishment and its determination and confidence in service and quality control under this harsh market situation, so that everyone can operate with confidence. Then the participants spoke in turn, respectively, on the current situation, especially next year's cotton planting area judgment, the company's variety and quality evaluation, next year's price positioning and dealers own business strategy and other aspects of the detailed elaboration and analysis.

1. 2015The annual cotton area is relatively14years to decrease.50%;

2. To reduce the variety of agents, sales are mainly Huimin varieties;

3. In the past two years, the quality of Huimin cotton seeds has been improved, the price is reasonable, and there is a certain degree of competitiveness;

4. Many companies are dumping at low prices, and the company's settlement price and market retail price should also be reduced, otherwise it will have a greater impact on sales (one low and two drops);

5Due to the current market is not clear, the company should consider increasing the proportion of return, to avoid the worries of dealers.

    In response to the customer's speech, Lei Quanhong, deputy general manager of the Cotton Division, concluded:

1. Under the severe situation, it is recommended that dealers make subtraction on the agent variety to reduce business risks. At the same time, we will increase the promotion of Huimin's products and strive to be a bumper harvest in disaster years.

2. Clear settlement method: four preferential policies plus pick-up price10%, which sets the retail price;

3. As always, do a good job in logistics, service and market management;

4. Assurance of qualified quality;

5. Ensure timely settlement.

    Despite the cold weather and severe market situation, dealers are full of emotions and high morale. They agree that the marketing policies in recent years can be close to the market, and they are determined to rely on the people to tide over the difficulties together!

If you recognize Huimin's brand, products and market prospects,

We look forward to working with you to establish a strategic partnership, cooperation and win-win development!


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